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REPORT

Navigating the Black Friday Blitz

2022 Online Shopping Trends 

In today’s fast-paced, consumer-driven market, customers expect a seamless experience when shopping online. Websites or mobile apps that crash or are slow to load will drive customers to competing sites, ultimately costing retailers business and reputation. 

With 165 million customers shopping online during Black Friday and Cyber Monday in 2021, it is more crucial than ever for retailers to prepare for these periods of high traffic. 

This report will explore some of the trends behind consumer shopping habits and preferences and provide insight into how retailers can prepare ahead of time for high-traffic periods like Black Friday and Cyber Monday. 

Take a closer look at: 

  • What customers value most in their online shopping experience 
  • What drives customers to competing sites 
  • How to prepare ahead of time with load testing 
  • And more! 

Ensure your web and mobile apps are up to the task for the heavy traffic season that is Black Friday and Cyber Monday. Access your free report today. 

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